Thank You, Tim Armstrong
Give Tim Armstrong credit for doing what President Obama could not. In just one day he managed to humanize the healthcare debate and make it topic number one in nearly everyone’s conversation.
The Virtues of Declaring Victory
Sometimes the best communication strategy is to say you’ve won and move on. That’s just what the Obama administration did, announcing on Sunday that the federal healthcare website was working well for “the vast majority” of users. The strategy worked brilliantly. Here’s why.
Chief Justice Roberts: Master of Spin
We seldom expect a Supreme Court justice to utter the defining sound-bite on a controversial public issue. But Chief Justice John Roberts did just that in today’s ruling on President Obama’s healthcare legislation.