As the Obama campaign swept up the confetti from its victory party last November, observers cited the campaign’s superior technology as the key difference in the race.  It was a highly sophisticated effort that involved identifying new voters and coaxing them to the polls – a relentless, data-driven process that mixed old-fashioned organizing with 21st-century […]

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Following its sweeping defeat in the presidential election, the Republican Party is beginning a period of reflection and rebuilding.  So far, this has played out on editorial pages and airwaves in predictable ways, as one Republican pundit squares off against another. But their familiar screeching and table-banging indicate things are not yet changing for the […]

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A few months before the election, a senior Republican warned the GOP could lose the presidential race by a wide margin unless it moderated its stand on issues like climate change and immigration to appeal to independent voters.  In the aftermath of Mitt Romney’s defeat, it looks like a prescient call. Except the official wasn’t […]

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Presidential elections often produce useful communication lessons.  Mitt Romney provided one in recent weeks as he struggled to address two big issues – his personal tax returns and Bain Capital’s jobs outsourcing.  It’s an example of the risks that come with inauthentic communication.

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